Buena Park, CA – February 2010… Hosa Technology, the leading innovator of analog and digital connectivity solutions for the modern musician, is pleased to announce the promotion of Jose Gonzalez to Product Manager for the company’s Hosa and Zaolla Silverline brands. With a background that encompasses field sales management, information technology, and work as an audio technician, Gonzalez’ experience makes him an ideal choice for his new position with Hosa Technology. He will be stationed at the company’s headquarters in Buena Park.
As the Product Manager for Hosa Technology and Zaolla Silverline, Gonzalez oversees a number of crucial operations for the company. He manages sales and marketing activities to maximize sales of the two brands and works with field sales staff to identify and implement appropriate sales and marketing strategies. Further, Gonzalez analyzes brand performance, brand competitiveness, and product trends in the marketplace and develops strategies for the Hosa and Zaolla brands based upon the findings of his research.
Gonzalez’ background covers a wide range of experiences that make him ideally suited to his new position. A member of the Hosa Technology team since June 2008, Gonzales served as Hosa’s Sales Coordinator prior to his promotion. In this capacity, he managed all sales reporting between Hosa Technology and the company’s field sales staff, coordinated sales leads for prospective retail accounts and distributed them to the field sales staff for follow-up, and was responsible for implementing and monitoring the sales department’s information technology infrastructure. Additionally, with his background as an audio technician, Gonzalez possesses the application knowledge to understand the challenges the company’s customers routinely encounter. This combination of experience makes him well positioned to oversee a higher level of responsibility with the company.
Gonzalez commented on his new role with Hosa Technology. “With Hosa Technology’s and Zaolla Silverline’s comprehensive range of product offerings and trusted reputations as providers of connectivity solutions, these brands represent a terrific opportunity for me to utilize my sales management and application background,” he said. “I have a genuine passion for the music and sound business, and the ability to assume a proactive role in the sales operations of a company that sells products for musicians and audio professionals is perfectly in line with my interests. I feel this new set of responsibilities is a great fit for me and I’m honored to have earned this appointment.”
Jonathan Pusey, Hosa Technology’s Director of Sales and Marketing, shares Gonzalez’ enthusiasm, “I’m very pleased to have Jose take control of these critical aspects of our business,” says Pusey. “Jose’s combination of skills makes him a terrific choice for Product Manager. He understands what musicians and audio professionals look for, and this is extremely important when it comes to interfacing with our retailers, field sales staff, and end users. I’m confident he’ll do well and produce the results we’re looking for.”
Gonzales commenced work as Product Manager in February 2010.